Tiger Airlines is about to release Tiger Transgresion Fares – it would be a sin if you miss out! – according to rumors circulating in the industry.

Tiger (the airline, not the hole-in-one golfer) is also reportedly considering a logo change from the tiger to The Tiger, and a slogan, “Why make it hard for yourself, Tiger won’t play you around.”

Tiger Airways couldn’t have asked for better exposure!
Let’s see how they capitalise on it.

Incidentally, 2010 is the Year of the tiger in Asia, but it looks like the tiger came early in the US.

I’m not sure whether to laugh or cry at that!