Looks like we now have a Scandanavian/Icelandic low cost super airline. Will the competition authorities allow this. Sterling also codeshare with Norweigan and FlyNordic so will have a near monopoly on low fare routes from Denmark, Norway and Southern Sweden

Neither Sterling nor Maersk have a dominating position in Danish aviation. Lowcost services from Scandinavia are in direct competition with FlyMe and Scandinavian Airlines’ Snowflake class as well as Ryanair who operates a big hub at Stockholm-Skavsta. In fact I’d like to see either FlyMe or Flynordic merge with this new Sterling for tougher competition with SAS.