2012 Olympics logo

They would have got better from a BLUE PETER COMP so at least they would not have wasted so much money ??:eek: 😮

No, that wouldn’t work. They’d have a technical problem and muck up the phone-in, and then they’ll have to fake the results. :diablo:

They aint gonna change it either.

Let ’em drown. :rolleyes:

They would have got better from a BLUE PETER COMP so at least they would not have wasted so much money ??:eek: 😮

Or just used the Blue Peter logo…

They would have got better from a BLUE PETER COMP so at least they would not have wasted so much money ??:eek: 😮

Hows the cricket going, by the way?

A London 2012 spokeswoman added, ‘…that the organising committee was “absolutely” happy with the logo and had no intention of going back to the drawing board. “It’s launched a creative explosion across the country. It’s fantastic,” she said.

It is a great pitty that the Olympic Committee did not take adavantage of an ‘explosion of creativity’ rather than paying large sums of money to cave artists to come up with such an unnatractive logo.

I feel sorry for the poor girls trying to defend the indefensible.

It should be changed, and PDQ.

ON Monday it was unveiled to a torrent of criticism for being, well, a mess. Yesterday it was being blamed for causing epileptic fits.
Life’s never dull for Olympic logomakers.

Twenty-four hours after its launch, an epilepsy expert claimed that part of the animated footage of the London 2012 Olympic emblem had caused a number of fits, forcing organisers to remove part of the film.

Graham Harding, an epilepsy photosensitivity expert, told BBC London News today: “We now know of eight cases in which seizures have occurred.

What it appears has happened is that the flash rate of the diving sequence contravenes the Ofcom guidelines.”

He said that susceptibility was particularly prevalent among people aged between 7 and 19 and that three quarters of those who suffered from photosensitivity would do so for life.

The removal will be an embarrassment for Sebastian Coe, the organising committee chairman, who lauded the £400,000 logo’s dynamism.

A London 2012 spokeswoman said: “We have just been notified of the problem and we have taken immediate steps to remove the animation from the website. We will now reedit the film. This concerns a short piece of animation which we used as part of the logo launch event and not the actual logo.”

Describing the footage, she said: “It was a diver diving into a pool which had multi-colour ripple effects.”

She added that the organising committee was “absolutely” happy with the logo and had no intention of going back to the drawing board. “It’s launched a creative explosion across the country. It’s fantastic,” she said.

While the committee stands by its creation, it seems that almost everyone else in Britain thinks that he or she could have done better. Designs from graphic artists and desktop doodlers have been pouring in to The Times, while the BBC website has organised a competition to pick the best logo from viewers’ suggestions.

Some are the work of a few idle lunchbreak moments while others are clearly the product of more effort than the artists’ employers might appreciate.

Bookmakers are already accepting bets on the logo surviving the year, with William Hill offering odds of 10-1 for it to be replaced by the end of the year.

The committee spokeswoman denied that Lord Coe’s colour-blindness had had anything to do with the logo’s striking shades of pink, blue, orange and green. “That’s a ridiculous suggestion and he’s only partially colour-blind anyway.”

We are fast today aren’t we!

I have taken a strong dislike to the logo, and voted ‘wooden spoon’ along with 83% of others on this site:

http://news.bbc.co.uk/sport1/hi/other_sports/olympics_2012/6718243.stm

I trust we will all do the same, let good sense prevail!!!

I have just voted a wooden spoon, although that is far too mild I would consider the stocks to be a more apt award for the perpetrators of this national disgrace.

…the logo looks quite a lot like one someone performing a sex act.

Remember the woman undertaking a Rorschach ink-blot analysis?

The psychiatrist shows her the first sheet and asks her what she can see.

“That’s a couple having sex”

He shows her the next

“That’s two men having sex”

And the next

“That’s a threesome. Two men and one woman having sex”

And another

“That’s a guy and a sheep having…..”

“Stop!” yells the psychiatrist “You are totally obsessed with sex”

“Me?” she responds angrily. “You are the one with the collection of dirty pictures”

Moggy

(That either makes me thick or at least on the same level as most Brits who have expressed an opinion on the logo, per post #6).

I understood what the logo meant, i just felt that it was unclear, and having spent £400k on the logo we would have gotten something that is at least legible. :rolleyes:

Apparently the animated version has causes epileptic fits in sufferers, which is an an unusual side effect.

My two year old has just draw a better logo !

Isn’t the idea instant recognition rather than a puzzle? [/I]

Yes/no/maybe. Idea is to gain recognition and top of mind. Sometimes a puzzle and/or talking point can do that. Here in NZ there was a famous Colgate ad, featured a deeply Aussie “sheila” talking about how some sort of gunk “gets een”. Absolulety rubbed pretty well everyone up the worng way. But by far the best recall of any ad on TV at the time and for many years after. “the Colgate ad! Oh man …”

BEST solution of course is something very well received and very top of mind. Basically where peole end up saying “that’s so cool, I love that” (and can remember the product!).

Interesting … I too work in a design business and at first glance I saw UK (the U above the K) and then 2012 (the 20 above the 12). It’s a very clever piece of design. And probably meets the objectives of the brief. Which doesn’t necessarily mean people will like it at first glance.

Now I see it…
Thanks for pointing it out, otherwise I probably wouldn’t have gotten it…at least from the small samples reproduced here.
(That either makes me thick or at least on the same level as most Brits who have expressed an opinion on the logo, per post #6).

I see the “K”..but not the “U”. I still think the top line looks more liker a “Z” and an “O”. Having said that, it’s not too bad.

I’m not in the graphics design business, but I would have thought something a bit more intuitive would have been better.
Isn’t the idea instant recognition rather than a puzzle?

2012 UK

Interesting … I too work in a design business and at first glance I saw UK (the U above the K) and then 2012 (the 20 above the 12). It’s a very clever piece of design. And probably meets the objectives of the brief. Which doesn’t necessarily mean people will like it at first glance.

We are fast today aren’t we!

I have taken a strong dislike to the logo, and voted ‘wooden spoon’ along with 83% of others on this site:

http://news.bbc.co.uk/sport1/hi/other_sports/olympics_2012/6718243.stm

I trust we will all do the same, let good sense prevail!!!

Has anybody got a good thing to say about the new logo for the 2012 Olympics?

I work in a design-based business.

Often a really good design, something on the leading edge, will not have instant appeal.

I’d say it is different and it has avoided most of the clichés.

Far be it from me to forecast whether or not it will both develop as promised, and grow on us too. But I certainly wouldn’t condemn it out of hand today.

Moggy

I think I threw up inside. Its awful. It has been pointed out elsewhere that the logo looks quite a lot like one someone performing a sex act. Once the mass media start ripping it apart, I should think we’ll see a new logo put in place.

This selection on the bbc website look a whole lot better –

http://news.bbc.co.uk/1/hi/in_pictures/6719747.stm

Oh, and sadly, the petition website that was linked to above, has been somewhat made invalid, because Seb Coe has signed it a few hundred times, as has Googie the Liverpool Duck.:(

Nope i can’t find anything good to say about it, Other than nice pay day for its creator £400,000 i think the cost was, Somebody must have seen the olympic commitee coming.
I think its such a shame that they have decided to choose a logo that really does not stand for anything and certainly does not make you want to rush out and buy something with it on, I hoped and thought the logo would be something a bit more aimed at attracting the kids and young adults to get more involved in sports and show intrest in the olympics, This logo does not inspire in my view and if it does not inspire it is a wasted optitunity.

Has anybody got a good thing to say about the new logo for the 2012 Olympics?

Please, please, please say this logo is a hoax.
First impressions matter and mine was “That’s awful”. It just looks a mess and I feel embarrassed that this is the symbol the world will see supposedly representing this country. All that rubbish spouted by Coe and Blair et al sounds like just so much manager bull**** I have to read through every day. What does it MEAN? Unless you know what you’re looking at you cannot see “2012”, and if that’s what it means then why is their a dot in the middle? Please ‘evolve’ it into something meaningful ASAP.
I used to have a lot of respect for Coe and the organising committee etc. but I now feel that if they think this is good then their judgement must be somewhat impaired, and what does that mean for the games as a whole?

For those who haven’t, pick a colour…

I would set up a vote but as I don’t know how, you could always sign the petition here http://www.gopetition.co.uk/online/12539.html

Reminds me of the SS Badge.
phil