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  • Raymy

Airbus order from Japan Airlines

Airbus have won an order for 31 Airbus A350’s and options for another 25. Excellent news for the European plane maker, and a massive blow for Boeing.

http://www.airbus.com/newsevents/news-events-single/detail/airbus-and-japan-airlines-sign-their-first-ever-order/

Ray.

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By: Bmused55 - 14th October 2013 at 13:43

No I wouldn’t. And who are you to presume what I would and wouldn’t do?
I would thank you for keep your comments on the topic and not on a personal matter, too late!

Again, this is just business. Boeing had no answer to JAL’s projected needs. Makes no sense buying the larger 777 if it’ll loose you money flying around half empty. This order would have gone to Airbus regardless of what happened with the 787.

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By: Dazza - 14th October 2013 at 11:20

Airbus may well have been in the Japanese market for years but, on a very, very small scale compared to Boeing’s dominance, and 17 A320s does not mean ANA has a ‘large’ fleet. Wether you like it or not, this order does represent a huge snub/massive blow/kick in the gonads to Boeing. I’m sure if this had been Boeing winning an order in an Airbus dominated market you’d be singing a very different tune…

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By: Bmused55 - 14th October 2013 at 10:29

Airbus have been in the Japanese market for years.
ANA has a large A320 fleet.

JAL ordering the A350 makes sense as the new 777s will be too big for their needs. The 787 too small. Leaves just the A350.
Fair an square win.

Once again, this is not a “massive blow” for Boeing. It’s business.

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By: pegon - 9th October 2013 at 22:21

This is Airbus breaking the door in on a market Boeing has dominated utterly for more than 60 years. Massive blow is entirely appropriate.

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By: garryrussell - 9th October 2013 at 21:50

Agreed…which is why I don’t use the term

Of great concern for the reason I mentioned but where it goes from here will show.

Boeing still manage full production lines, they won’t suffer unduly from this.

Now…if JAL had made a large order and Boeing moved to meet it by increasing production and then it was cancelled…that would be a massive blow. This is not. Too many times nowadays the extreme superlative is used to describe a disappointment.

This will be of concern to Boeing, but it can just as easily swing back again.

There seems to be a general consensus, that, because a carrier has always ordered from a manufacturer they always will…even to the point of feeling they should continue to do so.

It is not known if the 787 woes have anything to do with this, but really the type choice should be made on the commercial basis of not only the cost of day to day operation but spares deals and whatever the manufacturer wants to throw in.

They don’t owe Boeing anything, each type has been chosen on the current merits or should have been.

Maybe in thirty years time, JAL an all Airbus (maybe) operator orders the latest Boeing and the mirror image of this thread will appear here.

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By: Mr Merry - 9th October 2013 at 18:09

I don’t think it’s a massive blow for Boeing just yet, it’s a breakthrough for Airbus without a doubt. If the other Japanese carriers follow JAL’s lead then yes it will be a massive blow.

Did 787 issues must have had a factor, or was it just due to economics?

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By: garryrussell - 9th October 2013 at 09:32

With many airlines swinging away from Boeing (and McD Douglas) towards Airbus over the last few years, JAL a major carrier who has never ordered Airbus before will be of major concern to Boeing.

Whether or not the 787 issues have anything to do with this, the fact that an Airbus breakthough has happened on the doorstep of where the 787 issues were perhaps most felt can only add to Boeing woes.

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By: Amiga500 - 9th October 2013 at 08:00

Still not a massive blow. though, is it? It’s not like Boeing might as well shut up shop and go home, is it? That’s what “massive blow” means.

Why are you so precious re. Boeing?

Your definition of massive blow is strange, by the general understanding of the term this is a massive blow. For any number of possible reasons.

You have a customer who has only purchased your product to date over your competitor, so is entrenched with all the support structure that entails, you have new and about to be launched products in the market segment they are interested in…. yet they go for your competitor? That raises serious questions about either your own product, or their confidence in your ability to deliver it.

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By: Bmused55 - 9th October 2013 at 07:55

MM,… need a log in for that.

Besides. If we were to believe everything news papers and reporters tell us, the world should have ended many times over!
I’m not saying this isn’t bad news for Boeing. It’s not good. I doubt it’s a massive blow however. That’s over sensationalising the matter.

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By: Raymy - 8th October 2013 at 23:56

Still not a massive blow. though, is it? It’s not like Boeing might as well shut up shop and go home, is it? That’s what “massive blow” means.

Well that is your definition of a Massive Blow, the person quoted in the attached article tends to agree with me

http://online.wsj.com/news/articles/SB10001424052702304171804579121090135500098

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By: Bmused55 - 8th October 2013 at 22:04

Still not a massive blow. though, is it? It’s not like Boeing might as well shut up shop and go home, is it? That’s what “massive blow” means.

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By: Amiga500 - 8th October 2013 at 21:27

Whether the issues that have plagued the 787 played any role in this decision we may never know

Coming hard on the heels of Norwegian grounding their 787s and using a A340 instead due to dispatch reliability – its hard not to feel the 787 fiasco is having no effect.

The dream is turning into a bit of a nightmare for Boeing.

The unfortunate thing for them is – all these little problems they are having are devilishly hard to catch outside of a service environment. The teething issues are likely to continue for some time, albeit improving over time (you’d hope!).

Will Airbus have the same problems with A350?

Will Bombardier have the same problems with CSeries?

Or Comac? or Irkut?

At least Airbus and Boeing can rely on the A320NEO and the 737MeToo [I dislike calling it “max” – PR bullsh!t] – to have a relatively stable entry into service.

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By: Matt-100 - 8th October 2013 at 19:02

Explain why this is a massive blow for Boeing, other than it being your opinion?

Both ANA and JAL operate all Boeing fleets (with the exception of ANA’s 18 A320s) – Boeing, for many decades, has had a stranglehold on these two airlines (who represent around 85-90% of the Japanese market share) and thus the country. By ordering the A350, due for delivery in 2019 over the 77X which Lufthansa ordered a few weeks ago also due for delivery at the end of the decade suggests at least one of the two Japanese majors is looking to place its eggs in more than one basket. Whether the issues that have plagued the 787 played any role in this decision we may never know, but JAL is certainly now increasing its fleet diversity.

The big problem for Boeing is, how do you maintain an 80% market share of the Japanese market when JAL’s already ordering the A350? The answer is, you can’t… The balls firmly in Airbus’ court.

http://www.bbc.co.uk/news/business-24424878

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By: Bmused55 - 8th October 2013 at 08:09

Explain why this is a massive blow for Boeing, other than it being your opinion?

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