From UK Daily Mail, Sun 13th March:
“BA makes history with profits record”
British Airways is about to stun the industry by becoming the world’s most profitable airline for an unprecedented second successive year. The company will report operating profits of more than GBP525 million for the year ending March 31 when it announces final results in May. The financial triumph in the face of huge fuel price rises and ruthless competition from subsidised rival American carriers will form a remarkable legacy from Rod Eddington, the carrier’s departing Australian CE. When he arrived in 2000, morale was low, the company reported pre-tax losses of GBP241 million and was languishing at 21st place in the profitability league. The figures to be announced on Friday May 13 are expected to trigger bonuses for all employees. Eddington told Financial Mail that cutting costs was ‘part of a never ending journey’. He said: ‘You can never relax, you have always got to keep an eye on them.’ In his five years at the airline, Eddington has axed 15,000 jobs, but staff costs and the price of aviation fuel continues to rise. And BA still has to finance huge debts, though they have fallen from GBP6 billion to GBP3.5 billion
Light at the end of the tunnel perhaps?
BA have worked very hard and it seems to be paying off.
By: Bmused55 - 14th March 2005 at 22:38
Would that not be shooting their “current policy” in the foot?
perhaps.
but allow me to repeat: This is all hypothetical
By: Bmused55 - 14th March 2005 at 22:38
Would that not be shooting their “current policy” in the foot?
perhaps.
but allow me to repeat: This is all hypothetical
By: Bmused55 - 14th March 2005 at 22:37
If the BA/AA code share was expanded to allow BA to codeshare on domestic AA flights then regional long haul on the 757 might just become viable. This would effectively allow BA to target the passengers that CO are attracting so successfully to their EWR routes out of GLA & EDI.
My thoughts exactly.
this is all purely hypothetical.
By: Bmused55 - 14th March 2005 at 22:37
If the BA/AA code share was expanded to allow BA to codeshare on domestic AA flights then regional long haul on the 757 might just become viable. This would effectively allow BA to target the passengers that CO are attracting so successfully to their EWR routes out of GLA & EDI.
My thoughts exactly.
this is all purely hypothetical.
By: N5552.0W00425.9 - 14th March 2005 at 22:35
I dont see BA introducing flights to the USA from either GLA,or EDI in the for- seeable future, With the code share aggrement with AA, this basically rules this out.
Kevin,
my previous post was based on the assumption that BA had an onward codeshare agreement with AA for domestic US flights.
By: N5552.0W00425.9 - 14th March 2005 at 22:35
I dont see BA introducing flights to the USA from either GLA,or EDI in the for- seeable future, With the code share aggrement with AA, this basically rules this out.
Kevin,
my previous post was based on the assumption that BA had an onward codeshare agreement with AA for domestic US flights.
By: N5552.0W00425.9 - 14th March 2005 at 22:33
If the BA/AA code share was expanded to allow BA to codeshare on domestic AA flights then regional long haul on the 757 might just become viable. This would effectively allow BA to target the passengers that CO are attracting so successfully to their EWR routes out of GLA & EDI.
By: N5552.0W00425.9 - 14th March 2005 at 22:33
If the BA/AA code share was expanded to allow BA to codeshare on domestic AA flights then regional long haul on the 757 might just become viable. This would effectively allow BA to target the passengers that CO are attracting so successfully to their EWR routes out of GLA & EDI.
By: Bmused55 - 14th March 2005 at 22:26
On that tact, why not leave it as-is – with the many many high-frequency flights feeding into their main hubs with onward connections. Not that BA is the cheapest way of crossing the pond anyway 🙂
Thats whats happening and is likely to continue.
I’m just saying that with the current trend, if BA where to try it with a Word traveller / World traveller plus configered 757, it could work.
Their 757s deserve to stretch their legs a bit
By: Bmused55 - 14th March 2005 at 22:26
On that tact, why not leave it as-is – with the many many high-frequency flights feeding into their main hubs with onward connections. Not that BA is the cheapest way of crossing the pond anyway 🙂
Thats whats happening and is likely to continue.
I’m just saying that with the current trend, if BA where to try it with a Word traveller / World traveller plus configered 757, it could work.
Their 757s deserve to stretch their legs a bit
By: Bmused55 - 14th March 2005 at 22:17
It wouldnt work for BA, it will only work for airlines feeding the pax into their hubs.
Yes it would.
BA has a very high frequency shuttle between EDI and LHR. Aside from that you have a some of their franchisees flying into EDI too.
If anything, BA have more connections in and out of EDI than CO have.
It could work.
By: Bmused55 - 14th March 2005 at 22:17
It wouldnt work for BA, it will only work for airlines feeding the pax into their hubs.
Yes it would.
BA has a very high frequency shuttle between EDI and LHR. Aside from that you have a some of their franchisees flying into EDI too.
If anything, BA have more connections in and out of EDI than CO have.
It could work.
By: Bmused55 - 14th March 2005 at 22:15
BA make just enough money transferring people from the regions and indeed the rest of Europe to LHR and hubbing them there. As we/I have explained thousands of times its far more cost effective for them to do this than base aircraft in other places, undermining their key operations.
I am fully versed in BA’s reasons.
I was being hypothetical.
By: Bmused55 - 14th March 2005 at 22:15
BA make just enough money transferring people from the regions and indeed the rest of Europe to LHR and hubbing them there. As we/I have explained thousands of times its far more cost effective for them to do this than base aircraft in other places, undermining their key operations.
I am fully versed in BA’s reasons.
I was being hypothetical.
By: N5552.0W00425.9 - 14th March 2005 at 22:15
Under the current BA/AA code share agreement, do BA code share on AA domestic US flights?
By: N5552.0W00425.9 - 14th March 2005 at 22:15
Under the current BA/AA code share agreement, do BA code share on AA domestic US flights?
By: EK. - 14th March 2005 at 22:12
Agreed.
Basing a 757 or two at EDI for example would have netted BA a good profit. As you say, CO have proven its viablility.
I think BA should be renamed to London Airways. LOLIts sad that there isn’t one single British airline that serves the majority of our large airports for Longhaul. Whatever airline decided to do that would rake in the cash!
It wouldnt work for BA, it will only work for airlines feeding the pax into their hubs.
By: EK. - 14th March 2005 at 22:12
Agreed.
Basing a 757 or two at EDI for example would have netted BA a good profit. As you say, CO have proven its viablility.
I think BA should be renamed to London Airways. LOLIts sad that there isn’t one single British airline that serves the majority of our large airports for Longhaul. Whatever airline decided to do that would rake in the cash!
It wouldnt work for BA, it will only work for airlines feeding the pax into their hubs.
By: kevinwm - 14th March 2005 at 22:10
Mark L and Bhoy,
Thanks for that. I thought I was going to have to go through all that again, but you saved me the trouble.
bmi Boy,
I knew what you were trying to say even if some of the the others weren’t quite with you.
Glad all that has gone on at work since 9/11 is paying off.
1L.
Well i hope the morale of the work force will start to imporve with this good news,Might even spare me some earache, when I get home from my work. 😀
I hope that the new Boss will listen to his staff and learn from the big mistakes that have taken place since 9/11 at BA ,I know of atleast one person who is expecting even bigger changes at BA,and is not so happy,but we will sit back and see
By: kevinwm - 14th March 2005 at 22:10
Mark L and Bhoy,
Thanks for that. I thought I was going to have to go through all that again, but you saved me the trouble.
bmi Boy,
I knew what you were trying to say even if some of the the others weren’t quite with you.
Glad all that has gone on at work since 9/11 is paying off.
1L.
Well i hope the morale of the work force will start to imporve with this good news,Might even spare me some earache, when I get home from my work. 😀
I hope that the new Boss will listen to his staff and learn from the big mistakes that have taken place since 9/11 at BA ,I know of atleast one person who is expecting even bigger changes at BA,and is not so happy,but we will sit back and see
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March 14, 2005 at 12:33 pm