Favourite TV programs

I’m a fan of quizzes so, Millionaire is high on my agenda.  I admit to being slightly mystified at the poor standard of general knowledge.

From where does mozzarella cheese come ?  One of four possible answers:  Goats, cows, sheep or buffalo,  The contestant chose goat and lost a few thou.  the correct answer was buffalo.

Which of these locations is in Essex ?  Eastbourne, Northampton, Bristol, Westcliff-on-Sea?  The contestant’s phone- a-friend who hopefully knew the correct answer was the contestant’s father who said he thought Eastbourne but, it was a guess.  The contestant thought the same and plumped for Eastbourne in Essex.  Result’ he lost a few thousand.

These samples are not extreme and should be easily within the grasp of most.  Why are they not ?  Does anyone know?  Can anyone guess?  Does anyone care?