May 4, 2007 at 4:36 am
The arrival of Tiger Airways later this year, combined with growth in the Virgin Blue and Jetstar fleets, is set to create an unprecedented boom in ultra-cheap promotional fares.
Tiger, which yesterday confirmed it would be based at Melbourne’s Tullamarine Airport, is applying for a licence to operate domestic services.
It expects to have five 180-seat Airbus A320 aircraft flying by the end of the year.
The airline, which is promising to undercut existing domestic fares, yesterday dismissed a fare sale by competitor Jetstar, which is offering one-way tax-inclusive companion fares of $3. The Jetstar cuts came as Qantas launched a sale and Virgin Blue slashed 25 per cent off some fares.
“I think that we can do better than a convoluted offering of $3 if you take a friend who pays full fare, but … we don’t want to reveal exactly the pricing strategy we’ll be adopting,” Tiger chief executive Tony Davis said.
He has previously suggested the airline could offer one-way promotional fares as low as $10.
Jetstar chief executive Alan Joyce denied his airline’s latest sale was aimed at Tiger, saying it was designed to fill seats in the low-season months of June, August and November.
The fare-cutting frenzy is set to cross the Tasman, with confirmation that a new no-frills airline called kiwijet plans to start flying in New Zealand in December and intends to service Australia.
By: JU580 - 4th May 2007 at 16:07
This is great news. Im happy about this as i am lookin at going either to Sydney or the Gold Coast later this year, so having cheaper fares would be a bonus.
By: KabirT - 4th May 2007 at 05:56
I caught a slice of JetStar’s cheap fares…. Gold Coast return in 65 bucks. 🙂
The fares will be cheap in the coming few months with the arrival of Tiger.