Is it just me?
Am I alone in thinking that the full page colour spread advert for Cavalry Twill Trousers, up to 54″ waist, in the pages of another well known aviation magazine looks bizarrely out of place in such a journal?
Adverts for photography, books , collectables, all fine and even ‘dating services’ at a pinch, but “2 pairs for £15.99 (each in very small font)” surely not!
It brings to mind the market trader contestant on the TV quiz ‘Mastermind’ whose specialist subject was – “Anoraks from sixteen fifty to nineteen ninety-nine”.
Moggy – you will know all about the psychology of marketing. Have the advertisers achieved their aim by the very fact that I have posted this?
Mark
By: Firebird - 11th February 2004 at 10:21
A very tenuous link with aviation if you wish, but, I’m sure nothing to do with this ad, would be that ‘cavalry twill’ is effectively the same fabric as the ‘Wool Elastique’ of the wartime officers uniforms of the US Army and Air Corps.
If they are advertising these trousers in any colour similar to the wartime ‘pinks’ and ‘chocolates’, then at that price they will go well with an A-2 leather jacket, if so inclined…….;)
Better go and take that anorak off now…..:rolleyes:
By: Whitley_Project - 11th February 2004 at 10:06
I’m not really a trouser expert and am not too sure what these rather funky sounding trousers look like, but didn’t a lot of the early aviators wear cavalry strides?
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February 11, 2004 at 10:04 am