Plenty of stock here in the NAM Shop as well – hearing whispers that they’ve also started offering some of their Herpa Wings 1/500th scale civil aircraft items on a well-known Internet auction site!! :applause:
Plenty of stock here in the NAM Shop as well – hearing whispers that they’ve also started offering some of their Herpa Wings 1/500th scale civil aircraft items on a well-known Internet auction site!! :applause:
By all accounts it’s been a marvellous Armed Forces Day in Nottingham and I thought that it might be worthwhile reminding people that there’s one day to go on NAM’s special offer for serving personnel, veterans and cadets.
A quick clarification re social media!
I understand that an ‘unofficial’ Twitter account was established a while ago in NAM’s name, but has never been ‘adopted’ by the museum itself. Thanks to those forumites and supporters that have tweeted on the museum’s behalf.
A ‘semi-official’ Facebook account is running and is ‘managed’ by one of the staff. Looking at the web-traffic from that source, for the Lightning Event; Cockpit-Fest and Armed Forces Day (Week) – then that is something that the museum may have to consider investing more time and effort in.
Sadly time is the major factor that is so often lacking, none more so than this year as everyone at NAM tried (tries) to pick up the slack following the unexpected passing of the museum’s Financial Controller on May 17th.
The best way to describe the events to support Cockpit-Fest in the last month leading up to the weekend is reactive, rather than proactive! Fingers crossed for a better run-in to the event next year!
Footnote to other groups / museums: As has been posted elsewhere about these parts, do not let anyone tell you that ‘Succession Planning’ is a waste of time – it isn’t and I would personally recommend that you try to put in place a robust policy as quickly as you can. It will save you so much time in the event of an unexpected change of circumstances!
It could be the Mk1/T4 VP293 (N Thelwell – Coventry) and perhaps Rich may be along in a while to confirm whether they are participating.
A few possible references from about these parts:
http://forum.keypublishing.co.uk/showthread.php?t=99131&highlight=VP293
http://forum.keypublishing.co.uk/showthread.php?t=94934&highlight=VP293
http://forum.keypublishing.co.uk/showthread.php?t=98014&highlight=shackleton+mk1
Nicely covered here http://forum.keypublishing.com/showthread.php?124998-New-Land-speed-record
Just to clarify re signage – in NAM’s experience it’s not vandals removing signs but the various Councils and associated transport organisations.
In answer to your question, no solely event specific adverts have been placed in aviation magazines; although events dates were included on some major adverts placed in ‘other’ aviation publications.
Last year spend was focused on the aviation sector for promoting Cockpit-Fest and Aeroboot, with IMHO little discernible impact.
This year an equivalent spend was made locally and as was highlighted in #118, some impact has been achieved.
With limited advertising budgets NAM will always struggle to get the perfect balance. The PR effort remains undiminished; directory /event listings the same; for information at the beginning of May just under 1,000 people on the museum’s email list were contacted reminding them about the events.
Also as has been stated before Aeroboots are not viewed as a core aspect of the museum’s charitable aims; as a consequence we will always struggle to support them with large advertising spend – that is one of the reasons why the participation costs are kept at the lower end of the scale for this type of event.
I’m pleased to report that after some careful manoeuvring the Saab Viggen is now displayed outside at NAM – where it should stay until after the Waddington Airshow.
The only legal signs that the museum has are the brown and white tourism signs, which all have planning permission and were paid for by the museum many years ago. The museum had a major battle to get some continuation signage on the ‘kamikaze’ roundabout complex at the A1/A46/A17 junction – after three or more years of hassle we finally got it implemented (at the intervention of the Swedish Assistant Defence Attaché in December 2006). Some agreed wording also had to be added to the website at the specific request of the Highways Agency.
Early last year one of the signs just along the short A46 dual carriage way was stolen and I spent six months getting agreement between the Highways Agency, the County Council and the private company responsible for road maintenance to get it replaced.
Other than spending a high three figure sum to get some temporary AA signs, approved and installed for the event weekend; the museum would have to try to put up ‘illegal’ temporary signs like the ones for the Kit Car Show. When we have done this in the past, as posted above they have been taken down on the night before the event or sometimes during the day!
Not easy to resolve, but I’ll make sure that the matter is reviewed. 🙂
Once again some interesting feedback, which I will also take to the ‘de-brief’, however I have a couple of points / thoughts to share.
Signage on the local roads is an issue with the various authorities (3 different jurisdictions if you look at the A17, A46 and A1133). We have lost event signage in the past, removed and never to be seen in that NSDC skip – I also believe that the Kit Car people may have lost signage this year and had to replace it – although that could be just a rumour.
Since January NAM has made huge effort to focus on attracting visitors from the local area, including a series of paid listings on a set of local paper websites: Please see here for an example!
On the Useful Information tab we had event newsletters running for Cockpit-Fest and the Lightning event, both of which have been taken down. This has helped change the visitor profile to the museum and the events. It’s worth remembering that over the two days of this year’s Cockpit-Fest event visitor numbers were up by around 10% as compared to 2012.
From the visitor voting forms we can get some basic visitor information, which is based on national economic impact metrics.
Local Visitors (less than 1 hour travel time) 2012 – 9.0%; 2013 – 18.4%
Day Visitors (1 to 3 hour travel time) 2012 – 55.6%; 2013 – 46.9%
Overnight Visitors (more than 3 hour travel time) 2012 – 36.4%; 2013 – 36.7%
So some change has been achieved at getting more local visitors; despite a lot of local events competing with Cockpit-Fest this year. But, as ever we can always improve and try to do better! 🙂
Bookings are now being taken for Autumn Indoor Aeroboot / Aerojumble that takes place on Saturday 12 October 2013 details in here!
Did anyone have problems trying to email the museum in the run up to the Summer Aeroboot? The museum has received some feedback that someone did and I’ve been asked to enquire if this affected anyone else.
I find all of the displays at Cockpit-Fest thought provoking and I always marvel at the hours of effort that are put in to each one – for me personally the ‘1959’ display was rather poignant, especially as it was the year that I was born!
I’d reiterate what it says in #111 – “Each to their own I guess.”
Sorry that we struggle to assist re public transport! :apologetic:
I presume that you have made contact with the 97 Squadron Association?
A good move but oh not for the want of trying:
1988 – Lightning T5 lift not feasible due to the onerous time constraints of the British Grand Prix
2006 – Viggen lift eventually declined due to request for drop clause
Just for information 1994 – request to consider Draken landing on A17 bypass declined!! 😀
I presume that you’re referring to the ‘Meteor NF12 route’, which was surveyed and found to be passable for the NF12 fuselage with the outer wings removed.
As stated in my OP, what stopped it was “lack of an independently functioning braking system on the aircraft” – somewhere in the NAM Archive are copies of my letters from the time.
It is embedded in my mind because it was the first NAM airframe that I was in charge of dismantling and moving – the logic I applied was that it’s got to be simpler just to take off the outer wings and tow it, as opposed to the complete strip down that was eventually required! :highly_amused: Naivety of youth!!
Pleased about the lack of weather issues for you guys and good luck with your Starfighter restoration Tom! 🙂