Based on my own experience, he most certainly does.

A case of “PC gone mad”, if you ask me. 😎

Now, our CO2 emissions might not help, it could and probably will intensify things, but even if we were to stop everything tomorrow and never turn on a single engine, power stations, coal fire, or any CO2 emitting device, the climate would still change.

Sandy has shone a bright light onto the elephant in the room, chaps.

This is why governments and other bodies around the world should be working to mitigate the impact of climate change rather than hiding behind a hamster-wheel of irrelevant arguments about the cause.

Some things are simply bigger than we are. Climate change is one of them.

Ohhhh, don’t get me started on consultants…… 😡

That’s true, in theory, but not necessarily in practice. As the one who memtioned Esso Blue and Smash, I did say that I had never bought either product.

But that’s exactly the point – you remember the brands.

You might not have bought the products yourself, but plenty of people buying paraffin or instant mashed potato will have had their choice of brand prompted by the subconscious impact of the respective ad campaigns.

The aim isn’t to achieve a sale from every individual exposed to a given advert, it’s to generate enough additional sales to make it worthwhile.

Even the most cringeworthy and/or teeth-grindingly annoying advert has worked if you can remember the brand.

All the advert needs to do is plant the brand in people’s memory and their subconscious will do the rest in enough cases to make it worthwhile.

“Shake and Vac”, anyone? 😉

Must be the spirits, Dave.

The ‘Roosevelt’ sentence stands alone.

I didn’t read it that way myself, but I do see where it could stand alone.

Truman and Roosevelt hardly spoke directly to each other between their victory in the 1944 election and the latter’s death in April 1945, apparently.